The Tamar Knowledge Section provides information, resource and tools to help you understand and improve your websites performance.
Covering all aspects of Search Engine Optimisation, including on site optimisation through the addition of unique content and link strategies, we will help your site get maximum exposure on the main search engines.
However, having good rankings is not the full story so we will explain the value of good usability and accessibility. That way you can see the very real impact this has for your site.
And above all we will show how improving the conversion rate can improve your ROI and or CPA at the drop of a hat!
We also explain the importance of emerging sectors such as Social Networking, Blogs, Web 2.0 and inevitably 3.0.
The information will be regularly added to and updated, so do check back for fresh and new information to keep you ahead of your competitors.
A major survey of online consumers in the UK has found that almost 40% receive error messages whilst transacting and 1/3 are unable to complete a transaction on travel sites.