News 2009
Aaron Williams is published on Mad.co.uk!
Jun 09Our Director of Technology shared some of his thoughts on why companies and brands should consider mobile enabled websites a priority for 2009.
Neil Jackson shares his opinion with Netimperative, again!
Jun 09Our Director of Search was quoted in Netimperative once again this week. Neil discussed the impact of Microsoft's newly launched search engine Bing on Google, online brands and consumers.
Neil Jackson quoted in Travolution
June 09Tamar's Director of Search, Neil Jackson, was recently quoted in Travolution, pointing out the importance of video in improving search results. Neil noted that smaller operators are leading the way on this front, and encouraged larger players to get involved. He added that "Retailers such as B&Q with its how-to video content have shown that you can drive up site traffic by 20% using video search."
Our Head of Social Media is quoted...again!
May 09Our Head of Social Media, Henry Elliss, recently spoke to the guys at Brand-e.biz about the way brands are interacting with young people online.
Tamar attends SEO Roundtable Event
May 09We recently attended the Search Marketing - SEO Roundtable held at Ludgate House in London. The main objective for the event was to gather like-minded industry experts to share their knowledge, practical experiences and best practice on the topic in question. They also discussed issues, trends and developments in the Search Marketing industry.
Tamar's Head of Social media guest blogs for econsultancy
May 09Our Head of Social Media, Henry Elliss was invited to be a guest blogger for Econsultancy on "Tips for brands starting out on twitter". In the post Henry lays down the 'rules' for brands on Twitter and asks whether the same rules apply to personal tweeting as to tweeting on behalf of a brand? Want to know more? Then why not read the full article?
Neil Jackson shares his top tips for search during a recession
May 09Our Director of Search, Neil Jackson shared some of his thoughts on how to maximise the benefits of natural search during an economic downturn with Netimperative. In the article Neil discusses the advantages of holistic search, fresh content and user generated content, to name a few... Read the full article: Six tips for search success during a downturn.
Tamar tops the Twitterverse!
May 09We are officially the most followed UK-based SEO agency on the latest social media phenomenon, so excuse us for smiling! The online community really appreciates regular, personlised tweets and we think we're doing a pretty great job of it, even if we say so ourselves! So if you would like to follow us and see what the hype is all about feel free to visit us on Twitter!
Our Twitter research receives coverage in Revolution!
Apr 09We recently did some research that was picked up by Revolution. The research focussed on microblogging site Twitter and how brands are failing to fully utilise its enormous potential that was picked up by Revolution. The piece hightlights how major brands have failed to capitalise on merging the latest marketing channel, Twitter, into their marketing strategies.
Tamar @ Econsultancy Digital Cream
Mar 09Last week Henry attended the Econsultancy 'Digital Cream' event in London, where we were sponsoring the Social Media table. It was a great event, which you can find out more about on their website here - a bit bizarrely the event was held under 'Chatham House Rules' - something we'd never come across before. This simply means none of what was said can be discussed outside of the event - a bit like Fight Club but for marketeers and managers! But you can find out what Henry thought about the event on our blog.
Marketing Week publishes Tanya's great search analogy - fast cars and SEO
Mar 09Marketing Week recently published an excellent analogy on search by Tanya Goodin, Tamar's CEO. She considers how in the world of SEO, where there are two main methods used to get websites noticed, paid search is like hiring a Bugatti Veyron for the day - it's fast, expensive and gets noticed. By contrast, natural search is like investing in a Volvo S40 - it's cheaper and more cost effective, not as fast, but can offer long term rewards.
Tamar attends SES Expo in London!
Feb 09Tamar sent various representitives to the SES Expo this year. Find out what we learnt and shared at this year's event. We have coverage from the sessions we attended as well as an overview of the day and the the highlight of the Expo in our opinion, the session covering Video in Search for 2009.
Tamar at the Retail Bulletin Summit 2009
Feb 09Tamar ventured through the snow to represent the digital agency world at the 2009 'retail bulletin' strategy summit. Filled with speakers and delegates from top UK retail brands, the event consisted of presentations and panel sessions interspersed with breaks for networking and refreshments. Find out what Alex learnt on our blog.
Tamar shortlisted for Revolution Award
Feb 09It is time once again for the Revolution Awards and this year Tamar is proud to announce that we have been nominated for an award in the category of Digital Disciplines for Best Use of Search for Tesco Personal Finance. Watch this space as we bring you constant updates on our achievements over the next year.
Our Facebook fan pages research receives coverage in various publications
Feb 09We did some research recently on Facebook fan pages that suggested that brands should use the social network to set up fan pages to promote their brand values cost-effectively and it was been picked up by a number of publications including Netimperative, Brand Republic, NMA, UTalk Marketing and Marketing Magazine.
© Tamar 2009 - Brillance online since 1995