Tesco Bank

SEO

Challenge

• To improve rankings on the major search engines for key products
• To increase traffic coming to the site
• To improve the quality of traffic and increase conversion rate on the site
• To develop and optimise the content on the site
• To compliment the PPC campaign by working together with their PPC agency

Solution

• Tamar optimised the website and developed and implemented a content strategy around the key products.
• This was supported by developing a new media subdomain, and optimising and distributing online press releases.

Results

Tesco Bank achieved an increase in traffic of 4485% and an increase in quotes of 366% for car insurance as a result of Tamar's targeted SEO campaign.

Their key terms have consistently ranked in the top 4 on Google which is above the fold for maximum visibility and some other terms have also settled on page one and that guarantees high quality traffic at a fraction of the cost of other marketing channels.

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